Webinar promotion is crucial to your success if you want to succeed as a webinar host. I am going to show you how you can make webinar promotion work for you.
Webinar promotion works best when done from two perspectives. First, you should promote the webinar so that people know about it and are interested in attending. Second, you should also offer a downloadable product in addition to the webinar that will help get people registered and ready to attend the live event. You can’t have both of these things without webinar promotion failing.
A lot of webinar hosts feel that their job is to promote the webinar and bring people in. They will actively go on Twitter and Facebook and answer questions and talk about the webinar. They will try to get people to sign up and get them ready to go live by offering a free bonus.
While this is great for webinar hosts, it doesn’t work very well for you. The reason is that webinar promotion requires you to be there at the event and interacting with people. This is not something that many people have time for.
An alternative to all of this is to offer a good service that makes it easier for the webinar host to get people ready. Offer a download and you get them setup and ready to go. Once the webinar is over, people are more likely to want to come back and check out what you have to offer and continue on with their lives.
After you set up your presentation, you still need to promote it so that people are aware of it and ready to attend. The best way to do this is to promote it to your email list, your social media accounts, your blog, and other places where people are likely to see it. This will make it much easier for your webinar host to get people to come and watch the webinar.
Sometimes, it will take a while before people get around to asking questions and scheduling a meeting. This is when you need to help them. There are plenty of ways that you can do this. From offering a free downloadable product to having a sales page available to promote directly to the viewers, you can help your webinar host to get people to their event.
Webinar promotion is an important aspect of making your hosting and training business successful. Make sure that you understand that it is going to take some time before people get comfortable with your product or service.